Yura Keynote Speaker at First Annual Evolving Textiles Conference

MAY 10, 2011–Morgantown native and CEO of SustainU Clothing, Chris Yura, will be the keynote speaker in the 1st Annual Evolving Textiles Conference in Raleigh, NC. The College of Textiles at North Carolina State University, in partnership with Textile Exchange and the support of the U.S. Department of Commerce, Office of Textiles and Apparel, is bringing a conference on transforming the textile value chain to North America on May 12, 2011. The Evolving Textiles conference will focus on how manufacturers, brands and retailers can transform how they do business in the 21st century in order to build more innovative products and increase their competitive edge in the global marketplace. During the one day event at the College Of Textiles in Raleigh, North Carolina attendees will learn how existing companies have already started integrating social and environmental strategies into their long term growth objectives with excellent results, and how entrepreneurs can build new, successful businesses on these principles. Designed to start a real dialogue between manufacturers, brands and retailers about what it means to transform the textile value chain, how to implement new practices and how to communicate an organization’s commitment to long term value to consumers and stakeholders, the day will include several round table discussions as well as time to network with peers.

Presentations on product integrity, responsible textile processing, sustainable textiles will be included. Attendees will also hear directly from the U.S. Department of Commerce on its Sustainable Manufacturing Initiative (SMI), a public-private dialogue to raise awareness of sustainable business practices and to link the private sector with public resources to address both the opportunities and challenges of adopting such practices for U.S. industry competitiveness and profitability.